Turn your forms into WhatsApp conversations that drive enrolments.
Students, parents and adult learners already live in WhatsApp. Flowella meets them there, turning the forms you already use into quick, guided WhatsApp Flows whose answers land straight in HubSpot.
How Oaklands College grew same-day applications by 160%
- Built for
- Admissions and marketing teams in education
- Opens from
- QR codes on posters and prospectuses
- Answers land in
- Your HubSpot contact properties
- Setup
- Live in 30 minutes
Find a course and book an open day in one Flow.
A student scans the QR code on your poster and, three short screens later, has a place at your open day. Answer as Maya: each answer lands on her HubSpot record as a property, then a workflow confirms her place on WhatsApp. Oaklands College runs a careers version of this, Future You.
Tap Find your course and answer as Maya.
Today
career_interests- health;
creative creative;engineering preferred_subjects- psychology;
media health_social_care;cyber_security study_mode- full_timeapprenticeship
open_day- 2026-11-072026-11-07
whatsapp_consent- truefalse
phone- +44 7700 900456+44 7700 900456From the chat, never asked
6 of 6 properties writtenWritten by Flowella
- Form CompletedForm name: Find your course
- Send WhatsApp Template
open_day_confirmationYou’re booked, Maya: Saturday 7 November at 10:00. Ask for psychology and media at the subject stands, and we’ll send a reminder the day before. Skipped: there is no WhatsApp consent on the record You’re booked, Maya: Wednesday 11 November at 17:30. Ask for health and social care and electrical installation at the subject stands, and we’ll send a reminder the day before. - Branch on career interestsHealth and care
- Assign an ownerHealth and care admissions team
- Add to a listOpen day, 7 November
Workflow triggers and actions need HubSpot Professional or Enterprise. Workflow actions guide
A sample run: Maya’s answers on her HubSpot record, and the workflow that followed.
Sent. Five answers and her WhatsApp number landed on Maya’s record, and the workflow confirmed her place on WhatsApp, assigned the health and care admissions team and added her to Open day, 7 November.Scan the code with your phone to open one in WhatsApp. It’s Flowella’s own Flow, not this course finder.
Open it in WhatsApp (opens in a new tab)Guide learners. Capture interest. Stay in touch.
From the first careers quiz to the final leavers’ survey, Flowella turns the touchpoints you already run into structured, mobile-first conversations.
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Careers and course-matching quizzes
Like Oaklands College’s Future You. Students answer a short quiz about their interests, learning style and aspirations, and the Flow suggests matching pathways while your team gets structured data. Try a course finder
Lands in HubSpot as
career_interests -
Subject and option choosers
Help Year 9 or sixth-form students explore GCSE, A level or vocational routes, and collect their choices in a structured way that lands straight in HubSpot.
Lands in HubSpot as
subject_choices -
Open event registrations
Replace long web forms with quick Flows launched from QR codes on posters, prospectuses and social posts. Capture interest at the moment it happens, not after a desktop visit.
Lands in HubSpot as
open_day -
Taster days and campus tours
Capture names, contact details, subjects of interest and accessibility needs in the chat, then a HubSpot workflow sends a reminder the day before, without a single manual nudge.
Lands in HubSpot as
accessibility_needs -
Event and fixture sign-ups
Mobile-first sign-ups for sports fixtures, performances and co-curricular activities, with reminders sent by a HubSpot workflow, so families know where to be on the day.
Lands in HubSpot as
fixture_signup -
Surveys, feedback and follow-up
Course feedback, parent updates, leavers’ surveys and re-engagement campaigns, all sent and answered in WhatsApp, all landing on the HubSpot records you already keep.
Lands in HubSpot as
course_rating
Built for forms, not chatbots.
Most WhatsApp tools focus on broadcasts and bot conversations. Flowella is built for form-based workflows, the kind admissions and marketing teams run every week.
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Forms-first design
We start with the forms you already use and bring them into WhatsApp with Meta’s native Flows, so you get structured data every time, not free-text guesses.
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Answers land in HubSpot
Every submission arrives in HubSpot as a form submission on the contact, each answer in its own property. No CSV exports, no manual mapping.
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No-code configuration
Your team builds and adjusts Flows without waiting on developers or filing a ticket. Update a question, change a field, ship in minutes.
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Validation built in
Each Flow carries your HubSpot form’s required fields and validation, such as email addresses and phone numbers, so your data is cleaner and nobody chases missing details.
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Privacy and consent by design
Opt-ins, preferences and consent are captured as their own fields and land on the HubSpot record beside the answers they cover.
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Where students already are
Students and families already chat on WhatsApp, so your form arrives in the app they use every day.
Better conversations, not just more emails.
Oaklands College runs Future You, a WhatsApp careers quiz, on Flowella and HubSpot. Students opt in by scanning a QR code at open events or school visits.
Exceptional engagement platform that transformed our student conversion with 160% increase in same-day applications and 90% WhatsApp response rates.
Peter HudsonDirector of Admissions, Brand & Customer Innovation, Oaklands College
- 160%increase in same-day applicationsOaklands College
- 90%WhatsApp response ratesOaklands College
Workflow blueprints to start from.
Six playbooks, ready to adapt. Open one, customise the questions and ship it before the next intake round.
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Lead Capture & Qualify
Qualify enquiries from forms, ads or open-day QR codes with WhatsApp questions, then route ready applicants to admissions and nurture the rest.
- Sales
- Marketing
- Communication
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Event & Webinar Reminders
Fill open days and webinars with WhatsApp confirmations, timed reminders, attendance branching and a replay for anyone who couldn’t make it.
- Marketing
- Communication
- Sales
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Customer Onboarding
Guide offer-holders to their first day with milestone WhatsApp prompts, enrolment nudges, help when they stall and onboarding status in HubSpot.
- Onboarding
- Support
- Communication
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NPS / CSAT
Collect one-tap feedback on WhatsApp after open days, induction or each term, then route praise to reviews and concerns to the right team.
- Support
- Retention
- Communication
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Re-engagement
Reconnect with quiet enquiries: one WhatsApp prompt to pick a course, snooze until the next intake or opt out, with HubSpot updated to match.
- Retention
- Marketing
- Communication
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Appointment Reminders
Cut no-shows at interviews and campus visits with WhatsApp confirmations, timed reminders, what-to-bring prompts and self-serve rescheduling.
- Sales
- Support
- Communication
Bring your enrolment journey into WhatsApp.
Book a 30-minute demo on Microsoft Teams with Adam, our founder. We’ll show you a working Flow mapped to your HubSpot form, with your fields and your tone.
Or start a free 14-day trial