Turn a HubSpot form into a WhatsApp Flow, no code.
Flowella tracks the HubSpot forms you already use and builds a native WhatsApp Flow from each one. You don’t rebuild anything and you don’t write a line of code. One click creates or syncs the Flow, and Flowella marks it stale the moment the HubSpot form changes, so you always know when to sync again.
Rated 5/5 on the HubSpot Marketplace (opens in a new tab)
- Starts from
- The HubSpot forms you already use
- A sync takes
- A few seconds
- When the form changes
- The Flow is marked stale
- Answers land in
- The same HubSpot form
Every form, and its Flow status.
The Flows page lists every HubSpot form Flowella is tracking, with its field count, when it last changed in HubSpot, and its WhatsApp Flow status: in sync, not built yet, or stale when HubSpot has moved on since the last sync. Pick a form to see how each field maps, then create or sync its Flow from the same place.
How the Flows page works
Sample data
4f1c2a90…b71eFlow built from HubSpot form as of 12 Oct, 14:05
- Preflight check
- Read the HubSpot form
- Generate the Flow
- Upload it to Meta
- Record the run
- HubSpot connected
- Channel verified
- Supported field types
- Billing active
- First name, required Single-line text Text input
- Email, required Email Email input
- What do you need? Dropdown select Dropdown
- Yes, send me updates on WhatsApp. I can opt out at any time. Single checkbox Opt-in
9d27e3b1…04acFlow built from HubSpot form as of 2 Oct, 10:20
HubSpot form changed since this Flow was built. Sync again to pick it up.
Now in sync with the HubSpot form.
- Preflight check
- Read the HubSpot form
- Generate the Flow
- Upload it to Meta
- Record the run
- HubSpot connected
- Channel verified
- Supported field types
- Billing active
- First name, required Single-line text Text input
- Session Radio select Radio buttons
- Visit date Date picker Date picker
- Bringing a guest? Radio selectNew in HubSpot Radio buttonsNot in the Flow yet
b83e5f02…9c11Flow built from HubSpot form as of
- Preflight check
- Read the HubSpot form
- Generate the Flow
- Upload it to Meta
- Record the run
- HubSpot connected
- Channel verified
- Supported field types
- Billing active
- Plan, required Radio select Radio buttons
- What is your preferred payment day? Dropdown select Dropdown Over 20 characters, so the label may be shortened on iPhone. Try “Payment day”.
- Yes, renew my membership automatically each year. Single checkbox Opt-in
e01b7c44…5d3fFlow built from HubSpot form as of 14 Oct, 16:27
- Preflight check
- Read the HubSpot form
- Generate the Flow
- Upload it to Meta
- Record the run
- HubSpot connected
- Channel verified
- Supported field types
- Billing active
- Policy number, required Single-line text Text input
- Incident date, required Date picker Date picker
- Photos File upload Photo or file upload
- What happened? Multi-line text Text area
Pick a form, then create or sync its WhatsApp Flow.
The HubSpot form stays the source of truth.
Most tools make you rebuild the form in their own builder, then keep two versions in step by hand. Flowella converts the form you already have, so there’s one source and nothing to drift apart.
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Build it once, in HubSpot
Your HubSpot form stays the single source. Edit it the way you already do, with no second builder to keep in step.
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Field mapping generated for you
Each HubSpot field becomes the matching Flow control: text, email, phone and number inputs, dropdowns, radio buttons, checkboxes, dates, opt-ins and photos.
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A stale status when HubSpot changes
When the form changes in HubSpot, its row says so and the button reads Sync needed. One click brings the Flow level again.
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No code, no rebuild
Pick a form and Flowella runs a preflight check, generates the Flow, uploads it to Meta and records the run.
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Synced per WhatsApp number
When one account runs several numbers, you choose which number each Flow is uploaded to.
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Validation comes with the form
Required fields and checks such as a valid email address carry over from HubSpot, so answers arrive clean.
In our customers’ words.
Exceptional engagement platform that transformed our student conversion with 160% increase in same-day applications and 90% WhatsApp response rates.
Peter HudsonDirector of Admissions, Brand & Customer Innovation
HubSpot Marketplace integration
Game-changing donation campaign tool that delivers personal WhatsApp engagement with seamless automation and dramatically better completion rates.
Lawrence Tribe-EndtCommercial Director, Countryside Alliance
Customer.io through the Flowella API
G2 reviewsStraight answers.
The questions people ask about form conversion.
Do I have to rebuild my form?
No. Flowella reads your existing HubSpot form and generates the WhatsApp Flow for you. There is nothing to rebuild and no code to write.
What happens when I edit the form in HubSpot?
The Flow’s status shows as stale and its button changes to Sync needed. Click it and Flowella regenerates the Flow from the latest HubSpot definition.
Are all field types supported?
The ones forms use: text, email, phone and number fields, long text, dropdowns, radio buttons, checkboxes, dates and an opt-in tick box. A file upload becomes an upload field, which takes photos or other files, is never required, and saves each file to HubSpot Files. If a form has a field a Flow can’t show, its button stays off and says why.
What if Meta rejects the Flow?
Flowella shows the reason in plain language on the form’s sync run, usually an unsupported field, a channel that still needs verifying, or a category mismatch. Fix the cause and try again from the same place.
Does it work across multiple numbers?
Yes. Flows are synced per channel, so you choose which WhatsApp number each Flow is uploaded to.
Where do the answers go?
Back to HubSpot, as a native submission of the same form on the contact’s record, so the workflows and reports you already run keep working. A Flow’s wording is the form’s own, the same for everyone who opens it.
Convert your first form in one click.
Pick a HubSpot form you already use and it becomes a WhatsApp Flow. Live in 30 minutes, with a free 14-day trial and no card for Flowella.
Book a Flowella demo · 30 minutes on Teams