Turn campaign forms into WhatsApp conversations audiences complete.

Your clients’ customers already live in WhatsApp. Flowella meets them there, turning the campaign forms you already build into quick, branded WhatsApp Flows whose answers land straight in your client’s HubSpot.

Book a demo Try a live Flow on WhatsApp (opens in a new tab)
Campaign forms on WhatsApp Flo, the Flowella mascot, raising a megaphone and holding a clipboard of campaign briefs
Built for
Marketing and creative agencies
Opens from
Click-to-WhatsApp ads, links and QR codes
Answers land in
Your HubSpot contact properties
Setup
Live in 30 minutes

Turn an ad click into a qualified lead in one Flow.

Someone taps your client’s Click-to-WhatsApp ad and, three short screens later, is a qualified lead with a place at a demo day. Answer as Ella: each answer lands on her HubSpot record as a property, then a workflow confirms her place on WhatsApp.

Flo filing small data cards into a blue filing drawer, the way each answer is filed on the HubSpot record
Acme OutdoorsBusiness account
Sample data

Today

Hi, I saw your ad for the new trail range.
Hi Ella, thanks for tapping our ad. Find your kit in three quick screens, then save a place at a demo day.
Works on HubSpot Free
Ella BrooksHubSpot contact record
activity_interests
hiking;camping
product_interests
walking_boots;tents
purchase_timeframe
this_month
demo_day
manchester
whatsapp_consent
true
phone
+44 7700 900874From the chat, never asked

6 of 6 properties writtenWritten by Flowella

Launch campaign workflowDone
  1. Form CompletedForm name: Find your kit
  2. Send WhatsApp Templatedemo_day_confirmation
    You’re on the list, Ella: Manchester on Saturday 14 November. Ask the team about walking boots and tents, and we’ll send a reminder the day before. Skipped: there is no WhatsApp consent on the record
  3. Branch on purchase timeframeThis month
  4. Assign an ownerManchester store team
  5. Add to a listDemo day, Manchester

Workflow triggers and actions need HubSpot Professional or Enterprise. Workflow actions guide

A sample run: Ella’s answers on her HubSpot record, and the workflow that followed.

Try a live Flow

Scan the code with your phone to open one in WhatsApp. It’s Flowella’s own Flow, not this campaign.

Open it in WhatsApp (opens in a new tab)

Built for forms, not chatbots.

Most WhatsApp tools focus on broadcasts and bot conversations. Flowella is built for form-based workflows, the kind agencies deploy for clients every week.

  • Forms-first design

    We start with the forms you already use and bring them into WhatsApp with Meta’s native Flows, so you get structured data every time, not free-text guesses.

  • Answers land in HubSpot

    Every submission arrives in HubSpot as a form submission on the contact, each answer in its own property. No CSV exports, no manual mapping.

  • No-code configuration

    Your team builds and adjusts Flows without waiting on developers or filing a ticket. Update a question, change a field, ship in minutes.

  • Validation built in

    Each Flow carries your HubSpot form’s required fields and validation, such as email addresses and phone numbers, so your data is cleaner and nobody chases missing details.

  • Privacy and consent by design

    Opt-ins, preferences and consent are captured as their own fields and land on the HubSpot record beside the answers they cover.

  • Where your audience already is

    Your audience already chats on WhatsApp, so your form arrives in the app they use every day.

In our customers’ words.

Exceptional engagement platform that transformed our student conversion with 160% increase in same-day applications and 90% WhatsApp response rates.

Peter Hudson Peter HudsonDirector of Admissions, Brand & Customer InnovationHubSpot Marketplace integration Oaklands CollegeOaklands College

Game-changing donation campaign tool that delivers personal WhatsApp engagement with seamless automation and dramatically better completion rates.

Lawrence Tribe-Endt Lawrence Tribe-EndtCommercial Director, Countryside AllianceCustomer.io through the Flowella API Countryside Alliance
See all reviews on the HubSpot Marketplace (opens in a new tab) G2 reviews (opens in a new tab)

Workflow blueprints to start from.

Six playbooks, ready to adapt. Open one, customise the questions and ship it for your next client campaign.

Browse all workflows

  • Meeting Booking Workflow

    Book more meetings: WhatsApp calendar invite from HubSpot forms, smart nudges until the meeting is booked, reminders that cut no-shows.

    • Sales
    • Communication

  • Lead Capture & Qualify

    Qualify captured leads with WhatsApp questions, scoring, high-fit sales routing, and nurture for low-urgency contacts.

    • Sales
    • Marketing
    • Communication

  • Abandoned Cart Recovery

    Recover abandoned carts with WhatsApp reminders, purchase-status exits, support-first rescue, and controlled incentives.

    • Retention
    • Marketing
    • Communication

  • Event & Webinar Reminders

    Increase event and webinar attendance with WhatsApp confirmations, timed reminders, attendance branching, replay follow-up, and HubSpot scoring.

    • Marketing
    • Communication
    • Sales

  • Customer Onboarding

    Guide new customers to first value with milestone WhatsApp prompts, setup nudges, support rescue, and HubSpot onboarding status updates.

    • Onboarding
    • Support
    • Communication

  • Re-engagement

    Wake dormant contacts with a WhatsApp preference prompt, branch interest, snooze, and opt-out paths, and clean HubSpot automatically.

    • Retention
    • Marketing
    • Communication
Flo jumping for joy with her fist in the air and a phone in her hand

Bring your next client campaign into WhatsApp.

Book a 30-minute demo on Microsoft Teams with Adam, our founder. We’ll show you a working campaign Flow mapped to your HubSpot form, with your fields and your tone.

Book a demo Try on WhatsApp (opens in a new tab)
Or start a free 14-day trial