Flowella resources

Insights for WhatsApp experiences.

Enhance customer engagement and drive growth with effective WhatsApp strategies, automation, and insights from Flowella's resources and industry trends.

Flo character with arms crossed next to Stop Broadcasting Start Flowing text on coral background with crossed-out megaphone and WhatsApp Flow form elements

WhatsApp Strategy

Why WhatsApp Broadcasts Hold Your Business Back | Flowella

This is Part 2 of a six-part series exploring the findings of Meta's State of Business Messaging 2026 report and what they mean for businesses using HubSpot and WhatsApp.

Ifigenia Arampelou April 21, 2026

Flo, the Flowella mascot, holding a smartphone and gesturing towards the title Consumers Prefer Messaging So Why Are You Still Sending Emails, with a yellow 73% speech bubble, WhatsApp icons and email envelopes floating on a vibrant blue-to-pink gradient background

WhatsApp Strategy

State of Business 2026: 73% prefer messaging over email

March 31, 2026

Ready when you are

Don't let your forms sit unseen in inboxes.

Put them into WhatsApp and watch engagement take off. Free 14-day trial. No code. No middleware. No chasing.

Get started free → Try on WhatsApp