flow
Use Cases / Smart Review Triage

Review requests that protect your rating.
Smart reputation triage on WhatsApp.

Ask a simple recommendation question first, send happy customers to the public review link, and route unhappy customers into private recovery before the complaint goes public.

3.8xPublic review volume
+0.4Average rating
62Bad reviews avoided
The workflow

The smart review triage blueprint.

Visit → private ask → triage Flow → route → public review or recovery. Protects reputation while capturing feedback.

app.flowella.io / workflows / smart-review-triage

Workflow diagram requires JavaScript.

WhatsApp templates

Copy that routes the review.

Smart review triage with Flow rating and stacked Google or recovery paths.

tmpl_review_temp_v2 Private feedback first
After visit
CategoryMarketing
Localeen_GB
tmpl_review_flow Triage Flow
Opens from CTA
CategoryUtility
Localeen_GB
tmpl_review_public Public & recovery
After triage
CategoryMarketing
Localeen_GB
What it does

Five things that improve reputation without gaming it.

01

Private feedback first — triage before public review asks.

02

Emoji triage Flow — routes score to HubSpot branches.

03

Google vs recovery stack — promoters get place ID link; detractors alert manager.

Deep dive

Why smart review triage works.

The best review flows ask the right people at the right moment and give unhappy customers a private route to resolution.

01 Why review asks fail

Blanket review requests send unhappy customers to public channels and force happy customers through too many steps.

  • Silent after "yes" — wire your Flow to the CRM milestone (donation cleared, booking confirmed, ticket closed) and let the thread go quiet the instant the job is done. No duplicate ask, no nudge — one trustworthy conversation people actually open next time.

02 How to enhance it

Add Google place-ID links, recovery SLAs, sentiment tagging, tap-to-review attribution, and owner alerts for private complaints.

03 Gotchas

Do not hide legitimate negative feedback, avoid fake gating, keep recovery genuine, and measure submitted reviews rather than just taps.

The point: the public review path is for advocates; the private path is for fixing problems.

Proof

What it looks like in the wild

Public rating went up because complaints finally had a private recovery route.

Emma Wallace
Managing Partner
3.8xReviews per quarter
4.8★Public rating
62Bad reviews avoided
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Browse all workflows →
One-click build

Install Flowella and ship the review triage path first.

Turn happy customers into public reviews and unhappy customers into private recovery tasks.