About Flowella

Turn WhatsApp Flows into CRM-ready form submissions.

Flowella lets marketers build WhatsApp Flow forms that submit straight into HubSpot, Google Forms, Typeform, SurveyMonkey, and more. No custom endpoints or encryption code.

From form to WhatsApp

Three reasons Flowella exists.

Most teams want WhatsApp to do real work, not just chat.

Your customers are already on WhatsApp

WhatsApp has 3B+ monthly active users, making it one of only a handful of apps at that scale. Your members and customers are there, your forms should be too.

Bots talk. Businesses need data

Most automation tools focus on conversations. But teams run on structured data: submissions that land in the right CRM fields, with validation and audit trails. Flowella bridges that gap.

Flows are powerful, setup is hard

WhatsApp Flows bring multi-step, in-chat forms, but native setup means endpoints, public-key encryption, and data-exchange handling. Flowella abstracts that.

Flowella transforms the forms you already use, from HubSpot, Typeform, Google Forms, SurveyMonkey and more, into interactive WhatsApp Flows.

Customers complete them directly in chat, and the results flow seamlessly back into your tools, no custom development required.

How it works

Three steps from form to flow.

From connecting your form platform to receiving structured submissions, the whole journey takes minutes.

01

Connect your form platform

Authorize Flowella with HubSpot, Google Forms, Typeform, or SurveyMonkey. We read your fields so everything lines up.

Platform HubSpot
Forms 12 available
Status Authorized
/ Connected
02

Generate a WhatsApp Flow

Pick the form, select fields, set rules and validation, and publish. No endpoints. No encryption plumbing.

Selected form Renewal 2026
Fields 6
Validation ✓ ready
/ Flow ready
03

Launch

Send the Flow link via broadcast, QR, click-to-WhatsApp ads, or support chat. Submissions land in your connected tool with IDs, timestamps, and source metadata.

Channel Broadcast
Tracking On
Records Streaming
/ Live

Built by Discover Digital for marketers like us.

Flowella was created in 2025 by Discover Digital, a digital agency based in Reading, UK and a HubSpot Gold Partner. After years building conversion journeys, we wanted a marketer-friendly way to turn WhatsApp into a structured data channel, without writing and maintaining encryption routines and endpoints every time.

Ready when you are

Don't let your forms sit unseen in inboxes.

Put them into WhatsApp and watch engagement take off. Free 14-day trial. No code. No middleware. No chasing.

Flowella-Avatar-HubSpot-Resized-1
FAQ

Frequently asked questions.

Quick answers about who Flowella is for and how it works.

Do I need a developer?

No. Flowella manages endpoints, encryption, and field mapping for you.

Do my flows need Meta approval?

Template rules still apply; we guide you on best practices.

What about data security?

Encryption and secure exchange are handled; you control retention and destinations.

Does this replace my chatbot?

No. Flowella focuses on structured forms. Use it alongside chatbots.

What regions are supported?

Global. If your audience is on WhatsApp, you can collect data there.