Property enquiries move fast. Someone sees a property they like, clicks an advert or visits your website and wants more information.
The challenge is turning that initial interest into a conversation — and ultimately a viewing.
That’s where WhatsApp and Flowella can help.
For many buyers and renters, WhatsApp is one of the easiest ways to communicate. Instead of asking someone to complete a long form and wait for an email or phone call, you can start the conversation immediately.
With Flowella, an enquiry can become a structured WhatsApp conversation.
A potential buyer can:
And importantly, your team doesn't have to manually copy all that information somewhere else.
YES.
Flowella connects WhatsApp with HubSpot, allowing information collected during the conversation to be captured against the contact in your CRM.
So instead of having information scattered between website forms, emails, WhatsApp conversations and spreadsheets, your team can keep the customer journey connected.
WhatsApp becomes part of your sales process — not another inbox to manage.
Imagine someone sees one of your properties on Instagram.
They tap a link and start a WhatsApp conversation.
Flowella can ask:
Would you like to arrange a viewing or ask us a question?
If they choose a viewing, the conversation can continue:
When would you like to view?
Then you can collect additional information about their buying position before passing the enquiry to your team.
Within a few messages, you've moved someone from browsing a property to requesting a viewing.
Not every property enquiry is at the same stage.
Someone might be ready to buy immediately. Another person may need to sell their existing property first. Someone else might simply be researching the market.
Flowella can collect this information automatically through WhatsApp.
That means your agents can see who the customer is, which property they're interested in and where they are in their buying journey before they even start the conversation.
Booking the viewing doesn't have to be the end of the automation.
Flowella can help you create WhatsApp workflows around the customer journey, including viewing confirmations, reminders, follow-ups and feedback after a viewing.
And when a customer needs to speak to someone?
A member of your team can take over the conversation.
Automation handles the repetitive parts. Your agents handle the conversations where the human touch matters.
If your estate agency already uses HubSpot, Flowella gives you a way to bring WhatsApp into the same customer journey.
Capture the enquiry.
Qualify the lead.
Book the viewing.
Follow up.
Keep the information in HubSpot.
All through a channel your customers already use.
Book a Flowella demo and we'll show you how a property enquiry can become a structured WhatsApp conversation, and ultimately a viewing.